Opinion Labs open interest hits $138M record after hot January
Opinion, the leading prediction market on BNB Chain, reached a new record in open interest. The new platform has been gaining market share from Polymarket and Kalshi, expanding its activity via the most active prediction topics.
Open interest on the Opinion prediction market accelerated in January, reaching a new record at over $138M. Opinion lined up among the top 3 prediction markets in terms of open interest, and on some of its peak days, took up over 60% of the total prediction trading volume.
Opinion Labs reached record open interest while carrying close to 60% of prediction market volumes. | Source: Dune Analytics
Weekly volumes also peaked in January at over $1.6B, getting ahead of Polymarket’s activity. The rapid rise of Opinion was also tied to active promotion and its connections to the Binance ecosystem. The market reached $147M in total value locked, while easily producing between $1.74M and $1M in weekly fees.
Opinion offers a diversified market, relying on Brevis for its settlement, while aiming to avoid conflicts in resolving prediction pairs.
Opinion rises on social media engagement
Opinion goes beyond the basic prediction design of Polymarket and Kalshi. Instead, the platform was seeking engagement from day one.
The builders program aggregates projects adding services, curation, analytics, and more to the Opinion program. Most of the builders have already launched operational products, bots, and services. The Opinion team only aggregates the builders, and does not endorse or recommend investments. Despite this, the growing list shows strong engagement with the project from third parties.
Opinion has still prepared grants for builders, and has expanded with a new round of applications. For Round 2, 270 projects signed up for preview and grants.
Opinion shows organic growth despite point farming
Opinion has also started a point farming program, which is boosting its activity level. However, the market is also growing organically, as points are set up to a high difficulty level.
Currently, users must average $50 per point, although points are also assigned for connecting an idle wallet to the platform. Overall, point farming is just a part of the Opinion activity, which follows the general trend of prediction markets.
On Opinion, specific markets and topics are taking the lead with the most active prediction pairs. Macro predictions and crypto price action are the two most active categories on Opinion.
The launch of Opinion was seen as another attempt from the Binance ecosystem to catch up with trends on other networks. Opinion’s rise was quick, similar to the inflow of activity on Aster, the native BNB Chain perpetual futures market.
The project, launched with support from Yzi Labs, is also preparing for an eventual token launch. Opinion Labs is targeting crypto native users, while Polymarket and Kalshi are trying to tap mainstream adoption.
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